Hot Take Studios
Social Strategy
Social Media Management
Brand Makeover
Design Services
“Your story has leverage for us to unlock”
About the brand.
At Hot Take, we are here to amplify your brand’s unique narrative and place you centerstage within the relevant digital landscape.
Behind the brand.
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FounderA true maven in the ever-evolving world of digital marketing. Celine is committed to staying ahead of the cure to ensure that clients receive cutting-edge strategies to maximize their online presence. Celine's interests include algorithm optimization, brand redesign, and big-picture social strategy planning. Outside of Hot Take, you can find her exploring new crafts, leading multiple Girl Scout troops, or playing with her pet hedgehog, Gaston.
Services we offer
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Design DirectorA powerhouse in the realm of social media marketing. Shel brings a fresh and innovative perspective to the digital landscape. As a tech enthusiast, she merges her love for technology with her keen eye for design, crafting strategies that resonate across various online platforms. Shel's expertise lies in designing metrics that not only measure success but also pave the way for continuous improvement. Shel's interests include brand management, graphic design, data analysis, and playing bass in her pop punk band.
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We will work collaboratively to connect your social media to your overall business and marketing goals. All packages include:
Strategy Session- One hour to learn about your business and goals.
Strategic Plan for Social Media- Within one week of our meeting, we will provide you with a document outlining plans for your target social media accounts which may include: a social media audit, content pillars, content ideas, a content schedule for 1 month, and more!
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This service is perfect for you if:
You’re curious about the right strategy for your brand.
You aren’t sure how to leverage social media algorithms and optimize content for your audience.
You like to “lone wolf” it. Perhaps you prefer to run your own social media or have someone else in-house to take it on.
Social media isn’t your thing. Getting started is hard! If you don’t feel like your social media reflects your business values or aesthetic, or you don’t know how to get started, select Social Media Strategy to develop a launch plan.
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The investment of a standalone custom social media strategy is $750.
It can be added to a Social Media Management plan for $750.
What to expect.
Strategy.
Management.
Add ons.
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Social Media Management is the day-to-day running of your social media accounts. Packages may include:
Content Strategy and Creation: We develop targeted content* aligned with your brand's goals and values.
Consistent Posting and Scheduling: We will post at a regular cadence, optimizing posting times using data-driven insights.
Audience Growth and Engagement: When added to your plan, our team will actively engage with your audience- we respond to comments, messages, and/or user-generated content.
Platform Optimization: We optimize your social media profiles, including profile pictures, cover photos, and bios, to reflect your brand identity. We also keep up with platform algorithm changes to maintain visibility.
Caption & Keyword Research/Optimization: Using current best practices in social media, we will use captions, keywords, and hashtags to get you maximum visibility.
Monthly Analytics Report: Regular reports provide actionable insights, allowing us to fine-tune strategies and achieve your business goals effectively.
Community Building: We work on building a loyal and engaged online community around your brand, nurturing relationships with your followers and advocates to enhance brand loyalty.
Crisis Management: In the event of negative publicity or crises on social media, we implement proactive strategies to mitigate damage and protect your brand's reputation.
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Social Media Management services would be a good fit for you if you aim to:
Enhance brand visibility: Ensure your business shines brightly in the crowded digital landscape.
Engage and Connect: Drive genuine connections with your audience.
Save Valuable Time: Free up your schedule by delegating social media to experts, allowing you to focus on the important work of growing your business.
Stay Ahead of Trends: Stay informed about trends, algorithm changes, and best practices to maintain a competitive edge.
Drive Measurable Results: Achieve outcomes such as increased website traffic, lead generation, sales growth, and a higher return on investment (ROI) from your social media efforts.
Achieve Consistency: Ensure a consistent and professional brand image across all social media platforms, reinforcing your credibility and trustworthiness.
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All social media management packages are tailored and personalized based on your business’ goals. Pricing for social media management packages start at $1,000 per month.
Please note, a 3-month contract is required for this package to give your social media time to show results, as it typically takes 3-6 months (sometimes even longer) to see results.
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What is included?
content brainstorming
caption writing
feed and story planning
**starting at $300/month**
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What is included?
Highlight covers
Refreshed bio
Custom color and font palette
** starting at $200 **
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What is included?
Graphics
Website build
Business card design
** inquire for prices **
Posts and Engaging.
Once you have approved content, it’s go time. Content will be published at our agreed-upon cadence. You can even upgrade your package and we will take care of your social media engagement (commenting, sharing, liking, etc.) so you have time to focus on the business.
Onboarding.
During the onboarding process, we will meet for a 1:1 call to determine goals, set expectations, and establish timelines. From there, our team will conduct a social media audit and begin next steps.
Content.
Using your business and marketing goals as a framework, we will begin the fun work— creating content for your target social channels. You will receive a content schedule and request for any assets we may need. You can choose to post yourself or, if you are a Social Media Management client, we’ll post for you!
Data Review.
We’ll meet monthly to review performance of your targeted social channels; providing data analytics and ROI to help you make informed decisions moving forward. This report will include the growth of your social media accounts. From there, we will tailor our approach for an even more powerful month to come.
